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The Role of Amendments to the PDPA in the New Normal

As businesses recover and ride on the accelerated wave of digitalisation, they start to realise, more than ever, the importance of data and the potential in harnessing these data for business insights, innovation and growth. The enhanced Personal Data Protection Act (PDPA) and accompanying Regulations took effect from 1 February 2021. The amendments will strengthen organisational accountability and consumer protection while giving organisations the confidence to harness personal data for innovation

Over 200 participants from Singapore, Hong Kong, Philippines, Taiwan and Thailand attended the webinar, “The Role of Amendments to the PDPA in the New Normal” held on 11 March 2021 that was presented by Steve Tan, IMDA-appointed speaker, Partner and Deputy Head, Technology, Media and Telecommunications from Rajah and Tann Singapore LLP. The attendees learned more about the changes that could have an impact on an organisation. The affected areas are:

  • Mandatory Data Breach Notification
  • Increased Penalties
  • Enhanced Framework for Collection, Use and Disclosure of Personal Data
  • Data Portability
  • Do Not Call Provision

Businesses can refer to the PDPC website which provides a wide array of resources to help them keep up and adapt to the ever-changing data protection landscape. Businesses can also refer to the DPaaS@SMEs programme where SMEs can consider outsourcing their data protection functions in strengthening their data protection capabilities.

Presenting alongside Steve was Dominic Ng, Manager, Certification, Data Innovation and Protection Group from Infocomm Media Development Authority (IMDA) who shared about IMDA’s Data Protection Trustmark certification and how it can help organisations to strengthen consumer and regulator trust and increase their competitive advantage in the digital economy. To find out more about data protection certifications, visit www.imda.gov.sg/dpcertifications.